Digital Marketing for Construction Companies and
Developers

At BYB, we understand the importance of generating qualified leads in Marketing for Construction Companies. We have engineer partners, including a civil engineer who deeply understands the audience and the construction market. This expertise allows us to develop personalized marketing strategies focused on the real needs of the sector. Our analytical approach ensures that your sales team has the best opportunities to close deals and stand out in the real estate market.

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Marketing Services for Construction Companies offered by BYB

Launch Campaigns

We develop launch campaigns for new real estate projects, creating promotional strategies that attract potential buyers.

Promotional Materials

We produce materials such as brochures, sidewalk signs, billboards, totems, and banners, promoting your project attractively both online and offline.

Landing Pages

We create customized Landing Pages to capture leads and generate conversions, with relevant content and clear CTAs, maximizing campaign effectiveness.

Paid Traffic Management

We manage paid traffic campaigns on platforms such as Google Ads, Facebook, and Instagram to attract qualified leads. We constantly monitor and optimize campaign and ad performance.

Marketing Services for Construction Companies by BYB
Other Marketing Services for Construction Companies offered by BYB

Other Marketing Services for Construction Companies offered by BYB

Marketing Automation

We implement marketing automation, including automated emails and the forwarding of qualified leads to the sales team, increasing commercial efficiency.

Website Development

We develop modern and functional websites for construction companies, optimized for SEO, ensuring that your project is easily found in search engines.

Email Marketing

We design campaigns to nurture and engage leads and clients, informing them about construction updates, launches, and investment opportunities, maintaining the connection until the purchase decision.

Social Media

We remotely manage your social media, creating relevant content and increasing engagement to strengthen your construction company's online presence.

Boost Your Sales and Highlight Your Real Estate Developments

Market and Competitor Analysis

We conduct a detailed analysis of your competitors, understanding market trends, audience needs, and competitor strategies to position your construction company effectively.

Target Audience Definition

We segment the target audience based on relevant data, ensuring that your campaigns reach qualified leads for different types of properties.

Creation of Campaign Materials

We develop campaign materials, such as landing pages, ads, and emails, aligned with your construction company's objectives and adapted to the market.

Paid Traffic and Campaign Management

We develop and manage campaigns on Google Ads and Meta Ads (Facebook and Instagram) to promote your properties and generate qualified leads.

Performance Analysis with an Exclusive Dashboard

We monitor campaign performance in real-time, analyzing key metrics to evaluate effectiveness, adjusting strategies as needed to optimize results.

Methodology Marketing for Construction Companies

BYB’s Differentiators in Marketing for Construction Companies

Expertise in the Construction Industry

Our partners, specialized engineers, understand the challenges of the market. We develop customized strategies to highlight projects and attract qualified clients in a competitive landscape.

Customized Dashboard

We provide a dashboard that monitors campaign performance in real-time, offering a clear view of results and facilitating data-driven decision-making.

Fast Online Support

Our online support is fast and efficient, providing immediate assistance to resolve questions and issues, minimizing disruptions, and keeping the focus on your marketing goals.

Strategic Alignment

We collaborate with our clients to align marketing actions with strategic goals, promoting effective results and optimizing return on investment.

Mandala of digital marketing tools

Marketing Tools for Construction Companies

    BYB uses advanced tools to optimize digital marketing strategies for construction companies:

  • Google Analytics for visitor behavior analysis; SEMrush for SEO and competitor analysis;
  • Google Tag Manager to track important metrics;
  • Automation tools for email and lead nurturing;
  • External database to extend the lifespan of cookies and efficiently manage user data;
  • Looker Studio to create detailed dashboards, facilitating metric visualization.

Frequently Asked Questions

1What is the importance of digital marketing for construction companies?
Digital marketing increases online visibility and attracts potential buyers, generating qualified leads. With well-crafted strategies, construction companies can highlight their projects, improve brand recognition, and reach a wider audience.
2How can I make my developments appear at the top of Google search results?
SEO is essential for improving the visibility of project pages on search engines. This results in more qualified organic traffic to the construction company's website.
3How much does digital marketing for construction companies cost?
The cost of digital marketing for construction companies varies depending on the complexity of the services and the scope of the project. Generally, the investment is calculated based on the company's specific needs and chosen strategies. It is a strategic investment aimed at generating long-term returns, with visible results typically appearing within 6 to 12 months.

Give Your Construction Company and Developer Business a Boost with Effective Digital Marketing

Transform your company's digital presence and reach new levels of success with BYB's digital marketing strategies.

Schedule a chat with our specialists now!